Hot take: 3 reasons cheesecake is not just for dessert anymore

(BPT) - Cheesecake is having a moment — and it's not just after a celebratory steak dinner in a fancy restaurant. That's right, you can have cheesecake anytime morning, noon or night. Feeling peckish before lunch? Use Krusteaz Cheesecake Muffin Mix to whip up a mid-morning snack to tide yourself over. Or maybe it's an afternoon pick-me-up you need? Cheesecake is here for that, too. In fact, research shows that 80% of consumers like or even love cheesecake.

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