George Hardy poses with this year’s t-shirt and promotional poster, which feature his winning design. Austin Nelson | Outlook Photo
George Hardy poses with this year’s t-shirt and promotional poster, which feature his winning design. Austin Nelson | Outlook Photo

Archived Story

Hardy wins Jazz Fest poster contest for third time

Published 7:26pm Wednesday, May 21, 2014


For the third time in the festival’s history, George Hardy has captured the spirit of Jazz Fest and will have his artwork featured on this year’s posters and t-shirts.

Hardy, who also took the title in 2009 and 2012, said he has always liked to draw.

“Drawing was always a hobby of mine growing up,” Hardy said. “When I was in high school, I used to design big murals for different events like prom and things like that.”

Hardy said that part of the allure of dentistry was that it is a combination of sorts of arts and sciences, allowing him to employ his steady hands that prove useful in drawing.

He said that he doesn’t submit poster designs to many events, but there is something about this festival that inspires him to enter.

“It is fun to keep the interest in Jazz Fest going,” Hardy said. “I get excited every year about Jazz Fest.”

Hardy was in fact one of the members of the first Jazz Fest committee in the early 90s. While he says he has submitted hand-drawn entries before, Hardy said this year’s design was made using a computer.
“I have done hand-drawn and computer graphics before, but it seems like it is easier to print the t-shirts using a computer-generated design,” Hardy said.

Generating the winning image using a computer is a lot like putting together a puzzle and creating a piece of art at the same time, Hardy said.

“You really want to get a shirt that is readable and one that really pops in a crowd of people,” Hardy said.

The design features jazz players affixed inside the state of Alabama, with a piano stretching throughout the graphic meant to represent the Tallapoosa River.

Hardy said he will be adding the poster to his collection at his office alongside his two other winning submissions.

Being selected as the winning artist earns Hardy a $250 award, along with a complimentary table and VIP parking for both nights. He added, however, that is isn’t about the money.

“I don’t even think about that,” Hardy said. “I will probably donate that right back to the Jazz Fest.”

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